Lead singer of the Pretenders, Chrissie Hynde, has become the latest celebrity to give her support to the No Cruel Cosmetics campaign and make a stand against animal testing and end the import and sale of animal tested cosmetics in the EU.
Today, the coalition of animal protection groups behind the campaign, the European Coalition to End Animal Experiments (ECEAE), will hand over its petition with almost a quarter of a million signatures to the European Parliament.
The campaigners are calling for No Exceptions, No Postponement and most importantly No Cruel Cosmetics.
Chrissie Hynde in her appeal to the EU commission said:
"It is shameful that animals continue to endure painful tests for beauty products and toiletries sold in the EU. I'm supporting the ECEAE in its campaign to rid Europe of animal tested cosmetics once and for all. I appeal to the EU Commission to ensure the full marketing ban is implemented in March 2013. I urge the people of Europe to join me by signing the petition to say No to Cruel Cosmetics in Europe!"
The petition has been signed by other celebrities, including Sir Paul McCartney and Morrissey, politicians, cosmetic companies and citizens of Europe.