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What it really means to buy fairtrade

However good your intentions are, it isn't always easy to equate that tiny 'fairtrade' logo that appears on certain products with the real lives it represents, making it all to easy to overlook those products in favour of other that are a bit cheaper.

Liberation Nuts is one company committed to fairtrade and to remind you of the stories behind the label, they've produced this excellent video, featurnig farmers from a Nicaraguan co-operative. Then see how much you still want to buy cheap nuts...

Liberation Nuts have started a debate over on facebook about fairtrade and why people should get involved. If you'd like to contribute, it's happening here. (and you can grab some free nuts there while you're at it)

Posted by AbiSilvester on October 3, 2008

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