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Barbie is a greenwash queen, say bloggers

barbie.jpgWhen we compiled our list of celebs with false claims to greenness, we may have forgotten one of the worst offenders: the blonde bombshell known as Barbie.

Like many image conscious figures, Barbie has tried to woo the green crowd by rebranding herself as an eco-warrior; in this case specially for Earth Day. Mattel created a 'biodegradable Barbie' to mark the occasion, but failed to address its epic scale use of plastic and non-recyclable packaging in all other products. Green bloggers were not impressed!

[Via Be More Eco]

Related: Barbie 'Bcause' recycled bag range

Posted by AbiSilvester on August 21, 2008

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