Figleaves launches new eco lingerie collection

Figleaves, the world's largest online lingerie store, has announced that it is to open a new section called 'Greenleaves', dedicated to greener products. A number of established eco-friendly brands will be included in the range, with an emphasis on sustainable yet seductive fabrics; Greenleaves goes live on 3rd March.

Whether you want day-to-day undies or alluring glamour-wear, you'll be able to find it in the new department. It'll stock everything from knickers and bras to sleepwear, men's underwear and maternity products. In terms of labels, there are several niche 'eco' labels represented here, including Green Knickers, Enamore and Eco Boudoir. In addition to these, the section will stock the 'greener' lines from more mainstream lingerie brands like Chantelle and Eberjey.

I had a look at the range today, and it's great to see so many alternative fabrics being used as a change from the usual cotton and polyester: bamboo, hemp, organic cotton and soya jersey are all used in the range, providing a whole host of new sensations and styles.

Figleaves itself is committed to a more sustainable future, and is currently undergoing an eco-audit to ensure its practises are environmentally friendly as possible. Its dispatch boxes, for example, are now made from recycled paper and all returns are recycled.

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