These 'tree trunk' memory sticks really made me giggle. Clearly designed for the 'want to be green but not quite sure what it means' brigade, they aim to make your electricity-guzzling PC look eco-friendly.
While there's clearly nothing green about these gadgets (trees were harmed in the process, too), they are a great example of a certain trend towards greenness that's based purely on image. I can imagine the same people that bought Anya Hindmarch bags in great big polythene carriers plugging these into their wood-encased laptops and 'feeling all warm and fuzzy inside' - but not quite knowing why.
From: Top 10: Best Organic Products (part one)