High street high-flyer H&M has become the latest in a growing number of clothing retailers to introduce a fashion range made from organically grown cotton. The organic pieces will be marked with handmade labels in the chain's spring collection, which is due to hit our high streets in March.
Not in the slightest bit 'hippy' looking, the clothes reflect current catwalk trends: the women's range is all about clean-cut romanticism, with wide A-line dresses, tunics, blouses and fine jersey tops teamed with leggings, while the teens range is built around jeans, T-shirts and sweatshirts.
With tunic dresses coming in at around £22, the prices are pretty competitive. But I couldn't help noticing there's no mention of fair trade or workers' conditions here, which might have something to do with it...
From: BEST OF 2008: Eco-friendy and sustainable shoes