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Fashion & accessories

Ekawear: Fair trade snow wear

Ecowear4 I wouldn't normally look to the sporting world for style, but I've just been surprised by Ekawear, a funky, fair trade brand designed by Snowboarder Gilly Seagrave. She sells very cute crocheted hats, ipod pouches and other wooly items in cheerful colours to keep you (and your favourite gadgets) all snuggly, whether you're planning to hit the slopes or just slope around the frozen streets for the rest of winter. The current collection is particularly lovely, and references 1920s cloche hats.

Abi Silvester [Via Nollie]

If you think you'll like the cut of their jib (or just look at some very pretty butterfly animations), Ekawear have just launched a new website with lots of info on the company's ethics and links with Auroville, India, where the products are hand-made. Let it snow, let it snow, let it snow!

Posted by Shiny Media on February 12, 2007

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