Call me Al: Branson introduces new pal
They're not the likeliest pair: Richard Branson made a fortune polluting the planet with his aviation empire, while Al Gore became the world's foremost environmentalist when he released An Inconvenient Truth. But they seemed to be getting along very nicely indeed when one of Shiny's spies spotted them cosying up at the swanky launch of Branson's latest venture Virgin Media last night....
All was soon made clear, as Branson revealed that today marks the launch of his Virgin Earth Challenge; a £12.8m prize, offered to anyone who can come up with a way to remove significant amounts of C02 from the atmosphere.
Let's hope this is the start of a beautiful friendship...
