The Telegraph has a detailed interview with Joanne Spector of Natural Collection. I had to make the idea commercially viable,' Spector says, 'but also feel that not everything should be about profit.' Profit or no, Natural Collection is now the largest non-food retailer in the UK, and official catalogue for Greenpeace, Friends of the Earth and the World Society for the Protection of Animals. 'I don't see myself as an active ecological campaigner,' she says. 'I prefer evolution to revolution and think small changes made by lots of people are better than no changes or trying to transform things overnight.' [GT]
Eco hero: Joanne Spector, of Natural Collection | Natural Collection
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From: BEST OF 2008: Eco-friendy and sustainable shoes